CASE STUDY

Data Management & Analysis on Azure

[CUSTOMER] 

A business-to-business-to-consumer life and health insurance company

[BUSINESS NEED]

To be a one-stop-shop from product creation to policy administration and claims. Capturing data to provide meaningful insights to identify revenue stream, and better market products, reaching a wider audience.

 

[CUSTOMER CHALLENGES]

  • Identifying ad-hoc solutions to produce weekly results and reports to client’s partners
  • Data quality management and quality checks
  • Identifying and adopting the right data analytics tool across different departments
  • Setting up IT best practices as the company matures
  • Setting up a data lake solution for data management across multiple teams
  • Setting up and managing Google Analytics, and educating their marketing team about using Google Campaign Manager & Ad Words to improve their marketing reach

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