DATA SCIENCE
Increasing Customer Satisfaction & Retention with Contact Center Analytics
Happy customers are a foundation for any business and business leaders understand that customer feedback provides the ability for the business to provide an exceptional customer experience. However, for years, business leaders have struggled to gain meaningful...
Demystifying Naive Bayes Classifier
Classification and prediction are the two most essential aspects of Machine Learning, and Naive Bayes is a basic but surprisingly powerful algorithm for predictive modeling. Naive Bayes Algorithm is not only known for its simplicity, but also for its effectiveness. A...
Take Control of Your Enterprise Data & Strengthen Operations with MDM
Master Data Management is not someone’s job title, nor is it some confusing graduate level course. The term may seem a little vague and mundane, but the concepts of Master Data Management (MDM) are essential for organizing and leveraging the data within your business!...
What’s New in SQL Server 2019
Microsoft’s latest iteration of their versatile and venerable SQL Server has arrived, and the 2019 version touts a number of powerful features. With support across multiple operating systems, development languages, and data types, as well as expanded data...
Python – One Language to Rule Them All
The Python programming language has been around since 1991. This begs the question, “Why has it exploded in popularity recently?” The following chart makes this trend abundantly clear. The answer is deceptively simple, THE CLOUD. In order to understand why this is, we...
How Data Science Impacts Businesses in Multiple Ways
In the ever-growing digital world, technological advances are vital for businesses to grow and succeed. Business, irrespective of size, can keep themselves competitive and continue to grow with the help of data science. Data science has become a vital tool for...
How to Use Text Analytics to Discover What Your Customer Actually Wants
What’s hidden in your document cabinet – Clouds and Topics!! Organizations – big and small – accumulate enormous amount of text data in terms of email, documents, customer feedback etc. It requires enormous amounts of manual effort and domain expertise to make sense...
The Inside Scoop on the 2017 Queen City Hackathon
Organized and sponsored by the Analytics & Big Data (ABD) Society, the Queen City Hackathon was held in Charlotte on November 10th and 11th, 2017. Charlotte is a rapidly growing city, and a great place to live in, but like any other city it has its own set...
Experts Discuss How Data Science Can Boost Business
The emergence of the term ‘data science’ has left many puzzled as to what exactly it encompasses. Bojan Cukic, chairman of the Department of Computer Science at UNC Charlotte collaborated with the Charlotte Business Journal to conduct a Q&A session with...
Rule Learning for Market Basket Analysis
Most companies have a large number of transactions, and each transaction includes a list of products purchased by a consumer. A consumer may buy different products at different times, and these transactions are usually stored in databases. Therefore, companies are...
How To Unlock Analytics Maturity in Your Organization: 3 Skills For Success
This is our third and concluding post in the series of achieving analytics maturity for finance and accounting professionals. Read the first part here, and the second part here. As seen in our Data Science example in part two of our series on becoming analytically...
How To Become Analytically Mature in Accounting and Finance – Part Two
Refer back to part one for intro to Reporting and Business Intelligence for professionals in Accounting and Finance. How to Become Analytically Mature: Data Science Examples of Tools Considered: SAS, RapidMiner, Knime, SPSS, Rattle What is Really Important:...
The Power of Attribution Modeling in Omni Channel Marketing
This post is part of a series of case studies that discuss solutions implemented by Syntelli's data science team. To read more of our success stories, visit here. Client: Large Manufacturer of Home Appliances Our customer, a large manufacturer of a variety of...
How to Become More Analytically Mature in Accounting and Finance: Part One
As many of you know, I am a "reformed" accountant. I still maintain my CMA and earned a CPA but not longer keep it active. I have also been an active volunteer with the IMA (Institute of Management Accountants) for over a decade - whose members often ask me how they...
Introducing Managed Analytics as a Service
Managed analytics is the latest of a growing list of cloud-based services. Does it deliver value that exceeds the hype? We look into what led to its development and what it might deliver in the form of benefits and capabilities. We are really not surprised that MAaaS...